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Recent News

As alums of the fraternal system, we believe Greek Life organizations are a place for students to form positive, long-lasting friendships and to be a part of a supportive community while in college. However, attention on creating this positive community environment has more and more placed second to attention paid to a widespread hazing problem.

Fraternities across the United States continue to be shut down due to misconduct, but as alums, we believe the following piece shows how there is bountiful hope for the Greek system to improve, especially with new students constantly cycling in to form new culture, highlighting the importance of involving everyone, from students to trustees, in the movement back to a more positive Greek experience.

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In 2014, the North-American Interfraternity Conference and National Panhellenic Conference partnered with Gallup to conduct research on the wellbeing of fraternity and sorority members. These Greek society governing bodies wanted to really know if their members were actually better off after college graduation because of their Greek experiences.

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No matter what the news says, Greek life continues to grow and expand its reach. Students across the nation have shown an increase in Greek life interest over the last few years and enrollment is rising, member achievement is increasing and the dedication to philanthropy is thriving.

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Are you using these proven techniques to maximize responses to your fundraising letters? If your appeals letters aren’t adding new donors and growing gift amounts, these can help. Need a few extra minds or hands to upgrade your letters? Check out our limited time offer at the end of this article.

Writing a fundraising appeal can be a difficult process. Without the proper wording and tone, even the most genuine appeal letter can come off as insincere. Plus, you have the added challenge of engaging donors for (hopefully) regularly repeating donations. Thankfully, by keeping certain best practices in mind while you write, you can ensure your donors feel they have a real part in promoting the well-being of your organization.

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Amazon and Alexa are transforming the way we help those in need. All you need to say is, “Alexa, make a donation,” name the non-profit you wish to donate to and it’s that easy. From The American Cancer Society, to St. Jude Children’s Research Hospital, it has never been easier to provide financial assistance to those going through tough times.

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From a committed workforce to billions of dollars raised, here’s why Pennsylvania non-profits stand out.

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Check out what these groups are doing to gain community engagement!

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There are certain things a print magazine can do, that your appeal letters and eblasts just can’t accomplish.

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About Us

Affinity Connection provides strategic, data-driven "friend-raising" programs that grow donors and donations for nonprofit and membership-based organizations. Integrated platforms for data, direct marketing and giving streamline the donor experience, making every interaction personal and meaningful. 

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