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Recent News

Studies show donors don’t really know how much they give on an annual basis. Keeping them informed of their gifts (and how their gifts are making an impact) can spur further donations for your group!

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When non-profits are losing $24,000 on average because of poor email delivery, could you be doing something differently?

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If you’re missing out on Giving Tuesday, you could be missing critical year-end donations, plus additional funds all year-round. Don’t crack under the pressure – we’ve got all the answers to make this Giving Tuesday your easiest (and most profitable) yet!

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Are you falling victim to these pitfalls in the latest alumni fundraising trends?

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Gaining new donors is like the holy grail of fundraising. If your alumni aren’t stepping up with first time gifts, your courtship skills may need some work.

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With studies showing women are more inclined to give, how can you hook fraternity men for donations?

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Are you a board member or executive director who knows your non-profit inside and out? Quick, name your organization’s key stakeholders. When was the last time you sought their direct feedback, and what did they have to say? How much of your strategic plan is based on their insights?

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When small and mid-sized non-profits abruptly shift their fundraising strategy to online and digital, donations and donors shrink… sometimes drastically.

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New Client Spotlight

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25,600,60,1,3000,5000,25,800
90,150,1,50,12,30,50,1,70,12,1,50,1,1,1,5000
0,0,1,0,2,46,15,5,2,1,0,20,0,0
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About Us


Affinity Connection provides strategic, data-driven fundraising, branding and marketing programs that grow donors for nonprofit and membership-based organizations and inbound leads and revenue for for-profit organizations and businesses.  Integrated platforms for data, direct marketing and financial transactions streamline the donor and customer experiences, making every interaction personal and meaningful.

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