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Leadership Team

Greg Woodman

Focus: Leadership, strategy, business development

Affinity connections: Penn State University, Centre Region Entrepreneur Network, Boy Scouts, YMCA of Centre County

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Jodie Dello Stritto

Focus: Client service, program strategy, sales

Affinity connections: Bucknell University, Clearwater Conservancy, Centre Volunteers in Medicine, St. Jude Children’s Research Hospital

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Melissa Brickell

Focus: Client Relations, Sales & Marketing

Affinity connections: Penn State Football, State College Spikes, Salvation Army, American Legion Riders

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Affinity Team

Seth Foresman

 Focus: Creating meaningful content for alumni interest groups

Affinity connections: High School Sports, Former Bands, Record Collectors

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Kimberly Fullam

Focus:Database administration, Web management and development

Affinity connections: State College Community Theater, Mifflinburg Hose Company, Mifflinburg Marching Wildcats

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Taylor Hayes-Leak

Focus: Business Development, Client Engagement through data research, Innovative Marketing Strategies 

Affinity Connections: United States Military Academy at West Point, Saint Vincent College, AUSA (Association of the United States Army)

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Haley Deitz

Focus: Project Management

Affinity Connections: Penn State University, Her Campus at Penn State

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Lakota Knosp

Focus: Website Administration

Affinity Connections: South Hills School of Business & Technology

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Natasha Schlaffer

Focus: Project Management, Creating meaningful content for alumni interest groups using variable data

Affinity Connections: Penn State School of Theatre, International Thespian Society

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Kelton Fedor

Focus: Project Management, Content Creation, Data Analysis

Affinity Connections: DECA (Distributive Education Clubs of America)

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Holly Riddle

Focus: Creating Quality Content and Strengthening Social Media Campaigns

Affinity connections: University of Kentucky

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Tina Storms

Focus: Data Analysis, Client Relations

Affinity Connections: Penn State University, Bald Eagle Area High School

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Stu Moore

Focus: PBC (Pennsylvania Business Central), Asst. Account Manager

Affinity Connections: Penn State University, Penn State College of Business, Tussey Mtn. Alpine Racing Team

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Kaleb Swift

Focus: Client Data Analysis

Affinity Connections: Penn State University, Nittany Data Labs

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Aaron Ireland

Focus: Website Administration

Affinity Connections: South Hills School of Business & Technology

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Emily Nolan

Focus: Content Curation

Affinity Connections: Penn State University

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Rachel Bishop

Focus: Strategic variable messaging, member engagement

Affinity connections: Eastern Michigan University, University of Chicago

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Bill Brickley

Focus: Graphic Design

Ellen Konkle

Focus: Stakeholder audits, capital campaigns

Affinity connections: Theta Kappa Pi, See Saw Marathan, State College Jaycees

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About Us


Affinity Connection provides strategic, data-driven fundraising, branding and marketing programs that grow donors for nonprofit and membership-based organizations and inbound leads and revenue for for-profit organizations and businesses.  Integrated platforms for data, direct marketing and financial transactions streamline the donor and customer experiences, making every interaction personal and meaningful.

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