Learn about what fundraising analytics are most important, why you need them and how to plan for your future fundraising success.

How clean data is the key to successful fundraising

Not realizing the impact of your short-term activity on your long-term fundraising goals can cost you millions of dollars, most likely when you need those millions the most.

How self assessments create a stronger organization to meet fundraising goals.

We know all of your donors are important to you. They’ve already shown that they care about your cause – and that is worth its weight in gold.

But when it comes to budgeting and planning for the years ahead, some donors will be a more reliable source of revenue.

Donors are your greatest asset, and the key to your organization's long-term health. Keeping in touch with them is vital, and keeping an up-to-date, accurate database is key to building and maintaining relationships with alumni, donors and potential donors. But how can you make the most out of it?

When it comes to successful fundraising, one of the strategies that can yield the most financial support is understanding and connecting with your top 50 donors.

After talking to hundreds of individuals about why they care about the organizations they choose to support, here is what we found to be the 3 main benefits.