The proven benefits of strong friendships can help alumni realize the importance of supporting your fraternity.

Building relationships with donors to inspire giving and create a sense of community that lasts beyond the fundraising campaign.

Personalizing communications to your group members will attract attention and help you reach your goals

Not realizing the impact of your short-term activity on your long-term fundraising goals can cost you millions of dollars, most likely when you need those millions the most.

Donors don’t automatically flock to your organization immediately ready to donate just because your cause is something they believe in.

One of the easiest ways to earn, and keep, the trust of your donors is by continuously creating meaningful, quality content through a variety of platforms such as blog posts, newsletters, magazines, or e-letters.

Donor engagement is critical to your fundraising success - not only for potential financial contributions but also for spreading the word and raising awareness about your mission.

Understanding what your members care about and then creating strategic, consistent communication from your member’s POV as well as annual community events will help engage your donors year after year.